RTB Digital, Inc.
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About
RTB Digital, Inc. (RTB) is a technology company based in Seattle, Washington that does business under the name Roundtable. It owns and operates a Web3 digital media platform delivered as software as a service, and it is best known for helping media brands and individual journalists publish and earn from their work while keeping control of their own brand, data, and audience relationships. The company was incorporated in 2022 and was formerly known as Roundtable Media, Inc.
The platform is built to let publishers distribute and monetize content directly within their own branded environment rather than relying solely on outside platforms. Through these tools, media operators can publish stories, reach their communities, and generate revenue while retaining their distinct voice. This focus on giving brands and journalists ownership of their distribution and data is central to how the business positions its software.
RTB Digital provides coverage across sports, cryptocurrency, and financial news, and it works with a range of distribution partners to extend the reach of that content. Named partners include Yahoo, TheStreet, MSN, and Apple News, which help carry material produced on the platform to broader audiences. By combining a software platform with these distribution relationships, RTB Digital, Inc. (RTB) aims to serve media brands and journalists who want modern publishing and monetization tools without surrendering ownership of their work.