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Prudential plc operates as an international financial services group specializing in life insurance, asset management, and retirement solutions across Asia, Africa, and the United Kingdom. Headquartered in London, the company serves approximately 18 million customers and manages assets worth hundreds of billions of dollars. Prudential's business is organized into two primary divisions: Prudential Corporation Asia, which offers life insurance and health products across 11 Asian markets including Hong Kong, Singapore, and mainland China, and Prudential UK, which focuses on workplace pensions, retail retirement income products, and legacy insurance portfolios. The company employs over 20,000 staff and maintains a significant distribution network of bank partnerships and agency forces throughout its operating regions. In 2022, Prudential completed its demerger from M&G plc and its US operations Jackson Financial, streamlining its focus on high-growth Asian markets where rising middle-class populations drive demand for protection and savings products. The company has made strategic investments in digital capabilities and health ecosystems, including the acquisition of Assurance IQ's Malaysia business. Prudential's scale in Asia, combined with its heritage brand dating back to 1848, positions it as one of the region's leading life insurers with particular strength in Hong Kong and Singapore markets.