PicS N.V.
Key Metrics
Market Snapshot
About
PicS N.V. operates as a Belgian holding company specializing in retail food services and catering solutions through its subsidiary Lunch Garden. Headquartered in Kontich, Belgium, the company manages a network of approximately 70 self-service restaurants across Belgium and Luxembourg, serving millions of customers annually. Lunch Garden positions itself as a family-friendly dining concept offering freshly prepared meals at accessible price points, with menus featuring soups, main courses, salads, and desserts in a casual buffet-style format. The company operates through both standalone restaurant locations and in-store partnerships with major retailers, providing convenient dining options in shopping centers and high-traffic commercial areas. PicS employs roughly 2,000 staff members across its restaurant network and support operations. In recent years, the company has focused on menu innovation, digital transformation initiatives including online ordering capabilities, and operational efficiency improvements to adapt to changing consumer preferences and competitive pressures in the quick-service restaurant sector. The business model emphasizes volume-driven economics with rapid table turnover and standardized food preparation processes. As a publicly traded entity on Euronext Brussels, PicS maintains a relatively modest market capitalization and represents a niche investment opportunity in the Benelux food service industry, with performance closely tied to consumer spending patterns and foot traffic in retail environments.