Lamar Advertising Company
Key Metrics
Market Snapshot
About
Lamar Advertising Company is one of the largest outdoor advertising companies in North America. The company operates billboards, logo signs, and transit advertising displays across the United States and Canada. Lamar's portfolio includes traditional static bulletins, digital billboards, posters, and transit shelters in high-traffic locations. The company serves local, regional, and national advertisers with flexible advertising solutions. Lamar is structured as a real estate investment trust (REIT) and focuses on strategic market positioning and digital billboard deployment.