Digital Brands Group, Inc.
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About
Digital Brands Group, Inc. is a curated collection of lifestyle brands that operates in the fashion and apparel industry. The company designs, manufactures, and sells apparel and accessories through its portfolio of owned brands, which are primarily sold direct-to-consumer via e-commerce platforms. Digital Brands Group focuses on digitally native vertical brands targeting millennial and Gen Z consumers. The company emphasizes data-driven marketing, social media engagement, and influencer partnerships to build brand awareness and drive sales.