CPNG

Coupang, Inc. operates the largest e-commerce platform in South Korea, offering online retail, delivery services, streaming entertainment, and financial services. The company operates Coupang.com marketplace selling general merchandise, groceries, fresh food, and other products with rapid delivery through its Rocket Delivery service. Coupang owns and operates fulfillment centers, logistics networks, and last-mile delivery capabilities providing fast, reliable delivery to South Korean consumers. The company also operates Coupang Eats (food delivery), Coupang Play (streaming video), and financial services. Founded in 2010 by Bom Kim and headquartered in Seoul, South Korea, Coupang went public in 2021 at a massive valuation backed by SoftBank and other investors. The company has built dominant e-commerce market share in South Korea through service quality, logistics investments, and customer obsession. Coupang faces competition from Naver, Kurly, traditional retailers, and profitability challenges from intensive logistics investments and competitive environment. The company achieved profitability and continues to invest in services expansion, operational efficiency, and potential international opportunities. Coupang benefits from defensible logistics infrastructure and strong market positions in South Korea.