Mission Produce, Inc.
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About
Mission Produce operates as a leading distributor and grower of fresh avocados sourcing, packing, and distributing produce to retailers, wholesalers, and foodservice customers across North America, Europe, and Asia. Headquartered in Oxnard, California, Mission combines owned and leased avocado orchards in California, Mexico, Peru, and other growing regions with global sourcing networks providing year-round avocado availability meeting rising consumer demand driven by health trends emphasizing nutrient-dense foods. The company operates through two business segments: Marketing and Distribution handling procurement, ripening, packing, and sales to customers including Walmart, Costco, Kroger, and foodservice distributors; and International Farming owning and operating avocado orchards producing fruit for internal distribution channels plus third-party sales. Mission controls approximately 10% of global avocado distribution with vertical integration from farming through final delivery providing supply chain advantages including consistent quality, reliable availability, and controlled ripening processes ensuring optimal fruit condition at retail. The company reported annual revenues exceeding $1 billion with profitability depending heavily on avocado pricing volatility, crop yields affected by weather patterns and tree maturation cycles, and operational efficiency managing complex logistics coordinating harvests across hemispheres. Mission completed its initial public offering in October 2020 using proceeds to fund orchard acquisitions expanding owned farming operations reducing reliance on third-party growers. Recent strategic priorities include expanding owned acreage in Peru where favorable growing conditions support high-quality fruit production, investing in ripening facilities near major consumption markets enabling faster delivery of ready-to-eat avocados, and developing value-added products including sliced, diced, and guacamole offerings capturing higher margins than whole fruit sales.