Phoenix New Media Limited
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About
Phoenix New Media Limited is a leading Chinese media company providing premium content across multiple platforms. The company operates news and information services through its digital, television, and print media properties, with a focus on high-quality journalism and analysis. Phoenix New Media's platforms include ifeng.com, one of China's prominent news portals, along with mobile applications and video content services. The company generates revenue through advertising, paid services, and content partnerships. Based in Beijing, Phoenix New Media serves an educated, affluent audience interested in in-depth coverage of current affairs, business, culture, and lifestyle topics. The company has established itself as a trusted voice in Chinese media with a reputation for editorial quality and professional journalism standards.